Oregon Publishing » Business

Wal-Mart Radio Tags to Track Clothing

Brian — Fri, 23 Jul 2010 17:04:07 +0000

Wal-Mart Stores Inc. plans to roll out sophisticated electronic ID tags to track individual pairs of jeans and underwear, the first step in a system that advocates say better controls inventory but some critics say raises privacy concerns.

Read Full Article Here

I wonder how much people think their lives are private. We openly post our information on the web, speak of them in circles of friends, pay with digital monies, pay bills and file taxes…our whole lives are scattered all over the place…but yeah..my pants?

Side Note: I am not a wal-mart shopper. It’s been years since I stepped foot in one, but this issue goes deeper than Wally-World. They are merely an excellent distribution outlet.

ASA to take over Facebook, Twitter regulation

Brian — Mon, 08 Mar 2010 16:39:28 +0000

ASA to take over Facebook, Twitter regulation

Remit to include social media

By OUT-LAW.COM • Get more from this author

Posted in Music and Media, 8th March 2010 16:13 GMT

Free whitepaper – IT infrastructure for midsized companies

Advertising regulator the Advertising Standards Authority (ASA) will take over the regulation of companies' social networking pages by the end of the year, according to advertising industry proposals.

The ASA hopes that the move will plug a regulatory gap that has resulted in two thirds of the complaints it receives relating to activity over which it has no authority.

Trade body the Advertising Association has recommended that the ASA regulate companies' activity on sites such as Facebook and Twitter.

"This landmark move for advertising self-regulation seeks to address societal concerns and will increase…..

Read full Article.
Just found this interesting, regulation beyond a company's website itself…Telling companies online how they may behave on social media sites.
It does seem some sort of oversight is needed as they are getting complaints and have no influence in this media-sphere.

Goog 411 : Say it and find it

Brian — Fri, 22 Jan 2010 19:28:37 +0000

Have you heard about Google new phone directory service?
I just got a call for my listing and they wanted me to update/ confirm my listing with them.
So I did.

Watch the video to learn about this new free service from Google
1-8000goog-411

You don’t need a computer, an Internet connection, or even the keypad on your phone or mobile device. GOOG-411 is voice-activated, so you can access it from any phone (mobile or land line), in any location, at any time. For free. (*)

Dial (1-800) GOOG-411. Say where. Say what you’re looking for. GOOG-411 will connect you with the business you choose.

If you are calling from a mobile device, GOOG-411 can even send you a text message with more details and a map. Simply say “Text message” or “Map it.”

Old and New, Friends and Thank You-s

Brian — Thu, 31 Dec 2009 20:28:40 +0000

This blog posting goes out to everyone who has made it such a wonderful year for me, my business, and my family.
I found myself in downward economy last January, along with many other people.
I reached out to my family and they were there for me. I cherish that.
I reached out to my community and they recived me with welcoming arms and positive motivation.
I found new friends and colleagues that I knew were out there, but had yet to show themselves.

At this point, just 12 months later, I am in new place mentally, surrounded with new people and new opportunities.
I have even fulfilled or am in the process of fulfilling several lifelong dreams, like finally doing the Motorcycle Thing, rain or shine I'm riding baby!

A few people who have helped me out, made a difference, offered support, taught me something and offer so much back to our community here in Eugene Oregon.
Bernie Kitching of DoughCo.
Julianne Harris of Pre-Paid-Legal
Craig Tomlinson Eugene Real Estate
Patricia Rollins of EFI Printers Alliance
Thomas Price of TLP-Local to You & Green Lane
Amie Chaudoir of Reiki Results and Common Good Bank
Kerrie L. Harrigan of Zonta and Jus
Denise Vendley of Friday's at Five
Roka Walsh of Roka Walsh
Kim Crieger Goodwin:Crieger *Goodwin Real Estate Sales
Alison Kelly: Delano Designs
David and Michelle Reid of Elegant Sports Jewelry
Cally Duncan of Photography by Cally
Jamie Congedo: Voice Talent
Bree McKenzie LCC Consulting
Josh Dunn The Money Coach
Cindy Ingram: Booking & Promoting
Karen Rainsong of Rainsong Designs
Doug James of Bourland Printing Bradee Millon for choosing to Live Life!
Cliff Etzel of BluProjekt
Joan Gross: NS-Spa
Dale De Roos The Gentleman Coach
Denise Beins of CEO Systems
Eric Beins of Tradia
Kathleen Hogan Luxury Lap Desks
Sonja Frigaard: Events By Sonja
Jeannie Marr: River Road Health Mart
Stephanie Lichtenstein: Affiliate Marketing
Jason Burke my Acupuncturist (thank you)
Jack Stephens Natural Builder Network and Life Coach
Gail Taylor for connecting me with old friends via Facebook
Pamela Cournoyer: Communicate with Class
Michael Clement: Communicate with Class
and of course My Mother for always being there, being strong, supportive, loving unconditionally, and being an excellent roll model.

You all have made a difference in my life whether you know it or not. I thank you all for being the people you are and hope you will keep being the people you are in 2010 and beyond. May your personal lives and businesses continue to grow and be successful. May the community show you praise for your commitment to shopping local and sporting local small businesses. May you all have a Happy, Safe, and Successful New Year!…….And for all your mixed drinking be sure to check out over 9,000 mixed drink recipes at Pure Liquor

(shameless plug for one of my own sites)

Disc Golf : Selling a complete line of discs, clothing & accessories

Brian — Mon, 21 Dec 2009 16:52:09 +0000

Have you heard of the sport of Disc Golf? This recent website development is geared to that market. Pure Disc Golf is a business created by, run by, and sport played by Andrew Rich. In his own words, "I always dreamed of running my own pro-shop, helping new players develop their skills, and fostering growth in the sport. "

Andrew came to me with his old website, that was using some sort of yahoo store template, that was in need of a whole new design and shopping cart system. Andrew has inventory stocked and ready to sell; Golf Discs, Branded Clothing, and disc golf accessories. I offered a shopping cart solution installed and set up ready for him to start selling, it even has live USPS shipping pricing. The cart is easily manageable by himself to add products and categories, create specials and coupons, create invoices, track sales via report,, add product images, cross sell related products, allow customers to give product reviews and personal accounts and more. Andrew can handle everything from a backend administration panel.

Along with his Disc Golf Shopping Cart Website he needed business cards and a nice twitter background to complete the branding package to restart his business with an online component. All work and designs were complete and delivered within 30 days.

Learn more about Andrew Rich
Visit Pure Disc Golf
Contact Andrew via his website

Are you Paid To Blog? You need to Read This

Brian — Wed, 07 Oct 2009 15:40:17 +0000

Since so many people have come to rely on the Internet for much of their information gathering and looking for product reviews to base their buying decisions on the act of being paid to write a review, very much like the act of being paid to do a endorsement on television, now must be disclosed.

You see those those late night infomercials that have the very tiny print at the bottom of the screen claiming this is a paid advertisement. Bloggers who are giving paid testimonials need to do a MUCH better job of letting their readers know that they are being compensated for their endorsements of the products and services they are reviewing. The advertisiers are not off the hook all together. They need to make it known to the bloggers that a disclosure is required now.

Who dares claim this needs to happen? Well none other than the FTC.
Some noteworthy quotes:

"For bloggers, the FTC stopped short of specifying how they must disclose conflicts of interest. Rich Cleland, assistant director of the FTC’s advertising practices division, said the disclosure must be "clear and conspicuous," no matter what form it will take."

"To placate such fears, Cleland said the FTC will more likely go after an advertiser instead of a blogger for violations. The exception would be a blogger who runs a "substantial" operation that violates FTC rules and already received a warning, he said."

Start of article:

FTC: Bloggers, testimonials need better disclosure

FTC: Bloggers must disclose freebies or payments; testimonials to reflect typical results

The Federal Trade Commission on Monday took steps to make product information and online reviews more accurate for consumers, regulating blogging for the first time and mandating that testimonials reflect typical results.

The FTC will require that writers on the Web clearly disclose any freebies or payments they get from companies for reviewing their products. The commission also said advertisers featuring testimonials that claim dramatic results cannot hide behind disclaimers that the results aren’t typical.

Go to the original article _

Jamie Congedo: Voice Talent

Brian — Fri, 12 Jun 2009 21:10:32 +0000

Have you heard of Jamie Congedo? or rather I should ask you have you HEARD Jamie Congedo? She is a Voice Talent that has done radio spots, television commercials, and Public Service Announcements. Once advertisiers have heard one of her ads they often follow up to find out more about that dazzling voice and who that woman is. Learn more About Jamie.
She really knows how to control her voice and tune it for the product she is working on.

Jamie’s voice has been described as: Warm, Sexy, Lush, Vibrant, Sultry, Hip, Sophisticated, Fresh, Youthful, Friendly, Professional, Sweet, Real, Sensual, Inviting, Optimistic, Genuine, Knowing, Wry, Playful and Flirtatious.

I’m also happy to say Jamie Congedo trusted me to develop her website. Jamie was easy to work with and quick to follow up, provide feedback and knew what she wanted. What a great personality to work with. You can really feel the engery she offers, you only have to listen to her current voice demo once to understand that, but after you hear it once you will want to listen to it again. Jamies Voice Talent Demo is converted into MP3 and WMA formats that you can download off her website.

So next time you are looking for that extra something to make your audio advertisment stand out you should check out Jamie Congedo, a true voice talent!

Jason Burke : OR Acupuncture

Brian — Fri, 29 May 2009 18:48:32 +0000

It has been a busy week juggling several projects. This post is about OR Acupuncture. I have been working with Jason Burke developing his website and online presence. Jason is an acupuncturists and Chinese Herbalist with over 7 years of professional experience who recently moved to Eugene. He trusted me with his whole design project from start to finish. He showed me a few examples of what he liked and did not like in websites that related to his field of expertise.
Armed with that information and a few images and his Logo I set to work. Setting up his hosting, email, email forwarding along with a custom landing page in the first 24 hours of his request to use me and my services. Within a week a design was fully in place, most of his base content was added, and then we worked on adding a few more images, tweaking the site a little, and doing a final “once over” for a status of completed project. We Went live Wednesday May 27, 2009.
I have suggested to Jason adding a blog in the future to allow him more control over his website and adding content without having to be so reliant on me. I love the work, but love knowing the people and relationships I build can be empowered with more control over their websites and overall online presence. Getting paid is great, knowing I’m helping people enter the online world is personal satisfaction that money can’t buy.

Congrats on being live on the web and the opportunity to work with you. I’m looking forward to coming in for some Safe, Effective, and Drug-free Acupuncture Treatments in the next few weeks.

Logo Design Portfolio added to the Oregon Publishing Website

Brian — Thu, 21 May 2009 00:00:31 +0000

I just wanted to post a quick update to announce that Ifinally found the time to move the portfilio of logo design from the Eugene Advertising website over to this site. You can see them here : Logo Designs

Getting the jquery slider to play nice across-browsers did take a little longer than I would have liked, but well worth it now that they have a new home here at OregonPublishing.com When I offer a logo service all work is performed in Vector format and you get a full set of files when your project is complete. From black and white to full color, even a specialized size for use on your website.

If you have any comments, I would love to hear them.

Webinar – Thought Leaders Forum by Ten Golden Rules

Brian — Wed, 29 Apr 2009 17:15:38 +0000

Just a reminder of the up coming webinar:

We are getting prepared for our event tomorrow. Business and Internet marketing experts will be presenting, “Thought Leaders Forum – What’s Next in Internet Marketing.” The event begins at 12:30pm EST. and you can participate and listen from your desk.

Presenters include:

Ten Golden Rules CEO, Jay Berkowitz
Author Rohit Bhargava
Facebook Goddess Mari Smith
PeoplePond Founder David McInnis
iClarity Founder Maria Harrison
Search Specialist Joe Laratro
Semantics Expert Richard Stanton

Remember, there is no charge for this event thanks to the University of San Francisco Internet Marketing Course, USanFranOnline.com and new Opportunity Matchmaking site Bintro.com. Course Registration is limited so please reserve your space now.